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Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

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NRF’s podcast: Retail Gets Real

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Practicing cyber resiliency in the digital age
Professional woman pointing at computer for colleague
Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
Shakespeare Omni Fly Combo Fliegencombo Fliegenrute + Fliegenrolle Reel Rolle Read more
Building communities in and out of the store
Daiwa JB4U30-3000IB J-Braid x4 Island bluee Braided Fishing Line Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
Read more
St. Croix Triumph 6'0 Light Spinning Rod TRS60LF Loss Prevention
NEW Shimano Reel 16 NASKIE 2500 HGS Chief protector: Inside the business of loss prevention
Security camera in store
Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
Read more
Engaging consumers in a channel-less world
 
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Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
Read more
R.Riveter: Empowering military spouses
 
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
Read more
Rio Bonefish Fly Line - WF6F - Fly Fishing How tech is evolving the customer experience at HSN, QVC and Zulily
Rio Bonefish Fly Line - Fly Fishing
Scientific Anglers Amplitude Smooth Grand Slam Fly Line WF12F FREE FAST SHIPPING Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
Read more
NEW Shimano SLX Spinning Rod 6' 9 M 2Pc 3 16-5 8 oz Lures 6-12LB SLXSX69M2

NRF SmartBrief

Always be the first to know about the latest retail news. Sign up for NRF SmartBrief — a free daily newsletter filled with the day's top retail news and industry information.

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Protecting consumer privacy is a job for Congress, not the states
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Piecemeal legislative approach from states is full of flaws and unintended consequences.
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Rio Single Handed Spey 3D Line WF3F H I Free Fast Shipping 6-21181 Let’s taco ‘bout trade on Cinco de Mayo
 
As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
Airflo Depth Finder Grain Floating Running Fly Line - Pink - 175 Read more
Addison Bay experiments with pop-ups to grow its customer base
SCIENTIFIC ANGLERS AMPLITUDE SMOOTH TITAN LONG WF-5-F WT FLOATING FLY LINE
Daiwa CROSSBEAT 864-TMLFS Spinning Rod New 2.59m 4 pieces 135g 5-28g Salwater Addison Bay DC pop-up store
CEO Marguerite Adzick wanted to develop a one-stop space where activewear went beyond just the time spent at the gym.
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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girls are walking with shopping bags outside
 

Read the latest from STORES Magazine

St Croix BXS71MF Bass X Spinning Rod May 8, 2019
Mobile hotels now checking in
Daiwa SLP Works Handle Knob Spinning Reel aluminum round knob M GD FREE SHIPPING May 6, 2019
Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
Spinning rod travel colmic Herakles Voyager tele 1,95-2,20-2,50mt
KP3579 Bolentino Fishing Kit Deep Walker Rod 2.10 m + Sealion 6500 reel
D0900068 Canna Pesca Bombarda Falcon Hercules 4 m 5-15 Gr Carbonio CAS May 1, 2019
Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
Rio InTouch Pike Musky Fly Line WF10I S6 Free Fast Shipping 6-20558
April 29, 2019
Talbots modernizes planning processes
4 5 6 8 WT Fly Rod Fast Action IM10 Fly Fishing Rod With Cordura Rod Tube
CANNA DA PESCA TIDAL STAND UP 30 LB FIN NOR 1,70 MT TRAINA ROD FIN-NOR MARE A woman interviews a man at the NRF Foundation Rise-Up event
 
RIO InTouch Pike Musky Fly Line - WF8F i - Float with Intermediate Tip - New Retail’s next generation of talent
Rio Tropical Outbound Short Fly Line, WF9F, New

NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.